As local publishers look for new ways to squeeze every last drop of revenue from their publications, live events are becoming a more attractive option. Most local publishers already have deep ties within the communities they cover, not just with readers, but with small business advertisers and elected officials, as well. Given those relationships, publishers…
The fundamental principles of good website design are well established. Typefaces should be easy to read. Images should be high resolution. Colors should enhance the reader experience. You’ve heard all the basics before. But local publishers have unique considerations when it comes to website design, and a different set of principles apply. The best websites…