Use Content Analytics to Find Story Ideas

Content analytics and digital publishing go hand-in-hand. While old school journalists pounded the pavement looking for new story ideas, digital journalists are turning to content analytics platforms to stay on top of trends and topics that are important to their readers. Companies like Parse.ly, which provides audience data and analytics for digital media, are changing…

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More Local Newsrooms Are Launching Collaborative Journalism Projects – Here’s Why

Local publishers are using collaborative journalism projects to build their profiles without draining their resources. If you’re a publisher with a restricted budget, then hiring a team of professional journalists to conduct months of research into a single topic may not be in the cards. Through collaborative journalism projects, independent news websites can band together…

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