Want to get more impact from your weekly newsletters? Keep reading for the best email newsletter tips for publishers. Digital publishers often cite email newsletters as one of the most powerful tools for increasing visit frequency on their websites. Newsletters also drive readers to consume more content and lead to higher conversion rates for publishers…
Digital publications need to grow if they want to survive. More readers, more clicks, more revenue — it’s all important for a news publication. Top publishers are investing in new ways to engage readers as they refine their growth strategies for the coming year. They’re also experimenting with using social media in creative ways and…
Lock your highest-quality content behind a paywall, and use these strategies to increase subscription revenue in 2020. The writing is on the wall. The path toward financial sustainability for digital publishers almost always involves some type of paid subscription product. In an effort to decrease their reliance on digital advertising and meet their financial goals,…
The top video editing tools for digital journalists You’ve probably heard how important video content is for digital publications. Without video, your website can start to feel stale. That’s because readers are demanding more video content from their favorite publications. Advertisers are gravitating towards video, as well, spending large portions of their budgets on native…
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Publishers are tackling misinformation head on by encouraging their reporters and editors to use digital fact-checking tools. Here’s what you need to know. Digital journalists are working overtime to avoid having their articles branded as “fake news.” In its new survey on the State of Technology in Global Newsrooms, the International Center for Journalists found…
Identifying fake images is getting harder. Because doctored photos can be nearly impossible to spot with the human eye, more journalists are relying on image search engines for digital newsrooms to recognize fake content before accidentally re-publishing false information. If you are looking for a streamlined way to verify photos and find out where images…
Poor web design choices make it harder for readers to engage with online content. That’s why we put together this guide with the best user experience upgrades for magazine publishers. Content will always be king in the publishing world, but the way that content is displayed online plays a big role in how visitors will…
Millions of online publishers run their websites on the WordPress platform. The vast majority of those websites include one or more plugins. If you’re the publisher of an online magazine or a niche blog, and you’ve been contemplating upgrading your website to add new features or enhanced customization, now is the time to start researching…
We have put together a guide to the best WordPress plugins for travel publishers and online destination magazines. Are you interested in improving the look and functionality of your travel website? If you’re the publisher of a destination magazine, now is the time to start improving your digital footprint. As you know, having a modern…
Want to sell more subscriptions before the New Year? Try out these holiday marketing strategies for magazine publishers. With less than a month to go until Christmas, the holiday season is fully upon us. Retailers are working overtime trying to capitalize on the holiday momentum, running nonstop advertising and marketing campaigns that are designed to…