If you’ve run a Google search on your smartphone or tablet recently, you may have noticed things are looking a little different. With the new year came a major visual redesign of Google’s mobile search experience. Now, weeks after its initial debut, more people are beginning to ask what Google’s mobile redesign means for digital…
Closing the door on 2020 means many things for digital publishers, not the least of which is the end of Adobe Flash Player. Adobe officially announced that it would be ending support for its Flash Player as of December 31st, 2020, although rumors of its demise had been circling since 2017. In its quest to…
With just days left before President Trump departs the White House and the Biden administration moves into place, news publishers seem to be walking the line between hopeful and cautious as they look at what 2021 may hold. High expectations are moving the industry forward, as news publishers look at future-proofing opportunities for revenue optimization….
In some ways, digital publishing has never been easier. Content management systems like WordPress have democratized publishing, so just about anyone can create a website and start posting their thoughts online for the world to see. But developing a publishing business requires more than just getting your thoughts on the screen. For that, you’ll need…
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What’s the secret to creating compelling ad packages in 2021? We’ll tell you Publishers who want successful advertising and sponsorship programs need to differentiate their offerings from anything else on the market. For local news publishers and online magazines, that means developing compelling ad packages. The best ad packages incorporate the following: Exclusivity What makes…