When Google Alerts stopped working for multiple days earlier this month, many digital publishers were caught off guard. Magazine publishers have come to rely on Google’s free service for monitoring mentions of their publications and keeping tabs on other relevant topics. However, with Google Alerts outages becoming more frequent in 2021, it’s never a bad…
Do you want to create an online magazine that’s both professional and profitable? Then build these five essential strategies into your business plan today. What tools do you have in your publishing arsenal? With the growing number of magazines making the switch from print to digital, publishers are having to work harder to stay ahead…
Google’s latest update to mobile search could have a big impact on digital publishers. Here’s what you should know. If you’re not closely monitoring Google’s latest search updates, you may have missed last week’s announcement. Continuous scrolling is coming to Google Search on mobile, which means publishers that rely on search traffic could be in…
BuzzFeed is doing it. So is Vox Media, POPSUGAR, and dozens of other new media publishers. Selling products directly to consumers has become one of the latest ways for online publishers to generate revenue in 2021. What’s behind the push to sell, and what does it mean to use commerce as a product? The topic…
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Large images can slow down a website and create a suboptimal user experience. If you have a WordPress website, there are a variety of image optimization plugins to help. Although there are a number of factors that can lead to slow page load times, improperly-sized images have a large impact. With the total weight of…
Like so many other digital channels, email newsletters are constantly evolving. It’s up to publishers to stay on top of the latest changes. If you’re interested in sending better newsletters, then your email strategies should be optimized based on the latest, relevant data. Ask yourself: Are you sending newsletters that people actually want to read?…
Headline testing is what happens when editorial teams try out multiple title variations for an article to see which one performs best. As a digital publisher, headline testing can be incredibly helpful when it comes to identifying which headlines are being clicked on and which headlines are leading to engagement with the content itself. This…
Gutenberg 11.6 was released in late September, and in the time since its debut, WordPress developers have been working overtime to test out the newest features and improvements. If you’re wondering what to expect, we’ve rounded up three of the most important things to know about Gutenberg 11.6. Gutenberg is the WordPress website builder developed…
Ever wonder how to get your photo galleries ranking in Google search? Try these optimization tips for photo gallery pages. Online magazines are known for having high-quality images. It’s one of the reasons why publishers spend so much time perfecting the design of their magazine websites. Photo galleries are one of the most popular sections…
Is putting up a paywall the right approach to grow subscribers at your publication? After years of industry momentum encouraging digital publishers to put up hard paywalls, the tides are slowly shifting. According to research by the American Press Institute’s Media Insights Project, nearly half (47%) of new subscribers say running out of free articles…