LION Publishers Q&A

A Q&A with David Walsh – LION17

What drew you to work specifically with media sites such as LION Publishers and what inspires you about your work? We were originally a traditional development and marketing company that worked with businesses in different sectors but I often found myself bored with how static traditional websites are. I love how media sites are high…

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monetizing-email-newsletters

How to Monetize Email Newsletters

Email isn’t the newest marketing channel on the block, but when it comes to audience engagement and monetization, it still remains king. Ninety-three percent of publishing and media firms now use email marketing, with many looking for new ways to monetize email newsletters for an additional stream of revenue. Email-first publishers like TheSkimm are generating…

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Decreasing Bounce Rates

Top WordPress Plugins for Publishers

Quality journalism brings readers to independent news websites, but the technology behind the scenes is what keeps top publishers in business. As the most popular content management system in the world, WordPress powers more than 75 million sites, from personal blogs to major news outlets. Successful publishers have taken the platform a step further by adding…

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