Use Content to Drive Ecommerce Sales

How to Use Content to Drive Ecommerce Sales

With online shopping on the rise, publishers are looking for ways to get in on the action. Niche and B2B publishers, in particular, are discovering that they can use content to drive ecommerce sales and bring more revenue to their sites. Some publishers have had more success using content to drive ecommerce sales than others….

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Top Ecommerce Tools for Magazine Publishers

In this guide, you’ll find a list of the top ecommerce tools for magazine publishers. Buzzfeed’s recent expansion into ecommerce hasn’t gone unnoticed within the publishing community. Although the digital publishing powerhouse seems to be taking ecommerce to the extreme—Buzzfeed launched a dedicated social commerce division, BuzzFeed Commerce, in 2016, and has since generated hundreds…

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e-commerce strategies for local news sites

E-Commerce Strategies for Local News Sites

As publishers look to squeeze every bit of revenue from their online properties, there’s been a renewed interest in e-commerce strategies for local news sites. The vast majority of publishers already have digital advertising and subscription sales programs solidly in place, but e-commerce still represents an untapped revenue stream with seemingly limitless potential for publishers…

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