What is a membership editor?

What Is a Membership Editor?

The Atlantic has one. So does Quartz, The Guardian, and dozens of new media organizations. Over the last year, the number of membership editor positions at digital media publications has exploded. But if you’re like many publishers, you’re probably still wondering what is a membership editor, and what role does the membership editor fill at…

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Membership Programs for Directory Publishers

Membership Programs for Directory Publishers

Consumers are finally warming to the idea of paying for premium content, and directory publishers are capitalizing on the sea change. Like news organizations, a growing number of directory publishers are launching membership programs for their most frequent visitors. Similar to subscription packages, premium memberships offer incremental revenue for directory publishers who’ve grown tired of…

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Hyperlocal Publishers

The A-to-Z Guide to Membership Programs

As they look at declining ad rates, independent publishers are searching for new paths to financial sustainability. While there is no single solution that works for everyone, membership programs are growing in popularity among online news publishers. Premium memberships aren’t the same thing as subscriptions or paywalls. Paywalls block access to content for visitors who…

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