Interested in digital publishing, but short on time? Give these 10 essential podcasts for online publishers a try. Maybe you listen in the car, when you’re on a jog, or while you’re cooking dinner. Podcasts are exploding in popularity, and they have become a great way for digital publishers to keep up on the latest…
Last week’s announcement that Automattic, the parent company of WordPress.com, had acquired the podcasting app Pocket Casts led many digital publishers to wonder whether now is the right time to launch a podcast. For publishers who run their websites on WordPress, these podcasting plugins can simplify the process of creating, managing, and promoting all different…
A new announcement from Spotify has gotten the digital news industry buzzing. The company confirmed this morning that it’s partnering with WordPress and launching a tool that content creators, including bloggers and independent news publishers, can use to automatically publish written content as podcasts. Spotify’s partnership with WordPress opens up the door to podcasting for…
More people are listening to podcasts than ever before, and that’s leading digital publishers to jump on board the audio train. In addition to launching their own podcasts, a growing number of publishers are putting out narrated audio articles, as well. Links to the audio articles are usually embedded above the text of a written…
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Even as daily newspapers struggle, podcasts are thriving. While the format requires little more than a microphone, a server, and some basic audio software, small publishers still have endless questions over how to launch a local news podcast. There’s no doubt that the audience is there. According to Pew Research, 64% of Americans ages 12…
First came the articles and the photographs. Then came the videos. Now, more local publishers are being expected to develop their own podcasts as a way to stay relevant in the evolving digital news industry. Is it really necessary for local publishers to create podcasts, or are they just a passing fad? To answer that…