Revenue Diversification

Why Revenue Diversification is Vital in 2020

Have you heard people say revenue diversification has never been more important? They’re correct. Digital publishers can’t afford to rely on any single stream of revenue. At least not now. It’s not that there is a problem with any particular revenue strategy, per se. Plenty of digital news and magazine publishers are still bringing in…

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Use Content to Drive Ecommerce Sales

How to Use Content to Drive Ecommerce Sales

With online shopping on the rise, publishers are looking for ways to get in on the action. Niche and B2B publishers, in particular, are discovering that they can use content to drive ecommerce sales and bring more revenue to their sites. Some publishers have had more success using content to drive ecommerce sales than others….

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Hosting Live Events

Hosting Live Events In the Covid Era

Live events are one of the many casualties of Coronavirus, as thousands of conferences, trade shows, forums, and other networking opportunities have gotten called off since the pandemic began. For digital publishers who relied on hosting live events to generate revenue, the disruption has been especially painful. According to Forbes Magazine’s Coronavirus Cancellation Tracker, more…

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Online newspapers make money

How Do Online Newspapers Make Money?

Are you curious how online newspapers make money? News publishers generate the most profit when they take a multi-platform approach to revenue optimization. If you’re thinking about launching an online newspaper as a hobby, then revenue might not be important to you. For most publishers, though, finding a way to generate revenue is an important…

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Digital Media Companies

How Do Digital Media Companies Make Money?

Digital media companies make money through a combination of business models, including digital advertising, subscriptions, affiliate linking, and ecommerce sales. A growing number of publishers are also generating revenue by hosting live events, either virtually or in-person. The biggest difference in how traditional media companies and digital media companies make money is that digital media…

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